Professional UG in Hospitality & Tourism Management
Offered by
SSM International Academy
An Official Learning Centre of Wilmington Metropolitan University, California, USA
The Professional Undergraduate Program in Hospitality & Tourism Management at SSM International Academy, an Official Learning Centre of Wilmington Metropolitan University, California, USA, is designed to prepare students for leadership roles in one of the world’s fastest-growing service industries.
This program blends hospitality operations, tourism management, customer experience strategies, digital tourism, event management, and global service innovation. Students gain practical exposure in hotel operations, travel planning, front office and housekeeping management, food & beverage services, and hospitality marketing. Through internships, industry visits, and live projects, learners build hands-on expertise required to excel in global hospitality and tourism environments.
"Master the Art of Hospitality, Embrace the Spirit of Tourism."
Programme Overview
This program provides a comprehensive understanding of:
Hospitality operations & hotel management
Tourism planning, travel operations & destination management
Customer service excellence & guest experience design
Event planning, resort management & cruise tourism
Hospitality finance, revenue management & marketing
Global tourism trends, sustainability & digital platforms
The curriculum integrates theory with real-world applications, enabling students to develop managerial, operational, and communication skills essential for success in the global hospitality and tourism sector.
Vision
To become a leading centre for professional hospitality and tourism education by nurturing globally ready professionals who deliver service excellence, innovation, and sustainable tourism development.
Mission
To provide world-class education in hospitality, tourism, and travel management.
To develop professionals with strong operational, managerial, and leadership skills.
To promote creativity, cultural awareness, and customer-centric service excellence.
To integrate real-world industry experience through practical training and internships.
To cultivate ethical, responsible, and sustainable tourism practices.
To support global academic collaboration and professional growth.
Objectives
Build a strong foundation in hospitality operations and tourism management principles.
Develop managerial and leadership competencies for global service industries.
Enhance communication, interpersonal, and customer handling abilities.
Train students in hotel front office, housekeeping, F&B management, and travel services.
Provide hands-on exposure through field visits, internships, and industry training.
Equip learners with digital tools used in modern hospitality and travel operations.
Promote cultural understanding and global service etiquette.
Learning Outcomes
Graduates of this program will be able to:
Apply hospitality and tourism management principles in real-world scenarios.
Manage hotel operations, guest services, and travel operations efficiently.
Deliver excellent customer experiences and handle diverse clientele.
Plan and execute events, tours, and hospitality services professionally.
Demonstrate leadership, communication, teamwork, and problem-solving skills.
Use digital platforms and modern technology in hospitality and tourism domains.
Apply sustainable and ethical practices in hospitality and tourism operations.
Pursue global career opportunities in the service industry.
Career Opportunities
Graduates can pursue diverse roles across the global hospitality, travel, and tourism sectors, such as:
Hotel Manager / Assistant Manager
Guest Relations Executive
Front Office Supervisor
Travel Consultant / Travel Coordinator
Tour Manager / Destination Specialist
Event Planner / Event Coordinator
Food & Beverage Supervisor
Resort & Spa Manager
Cruise Line Staff & Coordinators
Aviation & Airline Service Professional
Hospitality Marketing Executive
Customer Experience Manager
This program also supports pathways to international employment, postgraduate studies, entrepreneurship, and global hospitality certifications.